Meity StartUp Hub is inviting applications from talented and innovative young individuals for its Social Media Marketing Internship. The individuals will have to join the Delhi office.
About Meity StartUp Hub
MeitY Start-up Hub (MSH)is an independent Business Division within Digital India Corporation (DIC) under the Ministry of Electronics & Information Technology (GoI). MSH has been set up in order to facilitate MeitY’s vision of promoting technology innovation, startups and creation of Intellectual Properties, MSH is, therefore, acting as a national coordination, facilitation and monitoring centre that will integrate all the incubation centres, start-ups and innovation related activities of MeitY.
Overview of MSH Graphic Designer Internship
Particulars | Details |
Job Type | Internship |
No. of Position | 1 |
Duration | 8 to 10 weeks |
Application Closing Date | 05.01.2025 |
Position Type | Full-time (Hybrid) |
Location | New Delhi |
Roles and Responsibilities
Content Creation and Strategy:
- Develop and curate engaging content for MSH’s social media platforms, including posts, stories, reels, and videos.
- Work closely with the marketing team to develop a content calendar and ensure consistent messaging across channels.
- Create content tailored to different platforms (Instagram, LinkedIn, Facebook, Twitter) with a focus on engagement.
Social Media Campaigns:
- Plan and execute creative social media campaigns to increase engagement and brand visibility.
- Manage day-to-day activities on social media platforms, including posting, replying to comments, and interacting with followers.
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Reels and Video Content:
- Create and edit short-form video content like Instagram Reels and TikTok-style videos that align with current trends and audience preferences.
- Develop video scripts and visual concepts for videos that drive audience engagement.
Trend Research and Insights:
- Stay up-to-date with the latest social media trends, challenges, and platform updates.
- Conduct research on industry trends and audience preferences to inform content creation and campaign strategies.
- Monitor competitor activities and identify opportunities for growth.
Copywriting and Communication:
- Write compelling copy for social media posts, advertisements, and engagement initiatives. Maintain a consistent tone of voice that aligns with the MSH brand and message.
- Edit and proofread content to ensure high-quality output.
Analytics and Reporting:
- Track, measure, and report on the performance of social media campaigns.
- Use analytics tools to assess engagement, impressions, and other key performance metrics, adjusting strategies accordingly.
Skills and Abilities:
- Strong understanding of social media platforms and their respective audiences (Instagram, LinkedIn, Twitter, Facebook, TikTok).
- Experience in creating engaging content, including text, images, and videos.
- Proficiency in social media content creation tools (Canva, Adobe Spark, etc.) and video editing software (Premiere Pro, InShot, etc.).
- Excellent copywriting skills with a knack for creating catchy and engaging captions.
- Ability to create and edit short-form video content such as reels, TikToks, and promotional videos.
- Strong research skills to stay updated with the latest trends, challenges, and best practices.
- Familiarity with social media analytics tools (e.g., Google Analytics, Instagram Insights, Facebook Insights).
- Strong communication and time-management skills
Also Check: MeitY StartUp Hub Graphic Designer Internship| Location- New Delhi
Qualifications and Experience
- Students or recent graduates in Marketing, Mass Communication, Journalism, or related fields.
- Must have at least 1-2 social media marketing-related certifications (e.g., HubSpot Social Media Certification, Facebook Blueprint, Google Analytics, or similar).
- Previous experience or internships in social media marketing or content creation (projects, personal work, or freelance experience preferred).
- A strong portfolio or examples of past social media campaigns, content creation, or writing samples.
Location
New Delhi
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